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The market size of girls underwear is forecast to keep growing from 2022 to 2028. There are more demands for girls underwear in the world. When deciding the type of underwear to buy, girls and women will consider a lot of aspects, such as price, material, color, design, and whether it is comfortable.

How comfort matters

Comfort has the highest priority for many buyers. They care about whether the material can absorb moisture, keep cool in the summer, and maintain warmth in the winter. Besides, they would prefer breathable and smooth fabric, which adds more pleasure to wear. For these customers, cotton girls' underwear is a good choice. It's soft and friendly to sensitive skin, and can be comfortable in heat temperatures.

Trend of pursuing style

Another trend ongoing is that some customers attach more importance to the style. Some girls focus on color and cutting. Some even set style as the primary factor in shopping, ignoring comfort. There is a variety of designs to meet their tastes, ranging from sexy underpants, bikinis, hipsters, thongs, and boxers. They can match well to the bras and the overall outfits, adding more elegance to the style.

Color and image affect customers’ decision

Color and image are also important factors taken into account. There are a number of colors of panties for girls, including dark girls' underwear in neutral black and brown, and bright girls' underwear in bold white, red, yellow, and others. Some young girls are more into pictures printed on their underwear. They would like the one with their favorite cartoon characters and icons.

There are various options offered by girls' underwear suppliers on Alibaba.com, catering to diverse demands for sizes, comfort, style, and price. You can explore freely on the platform, to order the one that meets your customers' needs.

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